Wells Fargo & Company today announced the appointment of A. Charles Thomas to the role of chief data officer. Thomas will join Wells Fargo from USAA where he served as the chief data and analytics officer. Prior to that, he ran USAA’s Research and Analytics team, the Market Strategy team and the enterprise data warehouse functions. Thomas also served in senior positions at Harte-Hanks Direct Marketing, HP and Reliant Energy.
In this new role, Thomas will oversee the company’s data strategy, provide enterprise data governance, and determine ways to leverage data for improved risk management and customer experiences. He will join the company in early March and will be based in San Francisco.
“I’m excited to have Charles join the team,” said Rhein. “With more than 15 years of experience in data and analytics he brings an expertise and vision that will help us further our goals of evolving and improving services we have, or developing new ones based on using information in smart ways for our customers benefit.” Jim Smith, who helped to create the Enterprise Data and Analytics group and the Chief Data Officer role, will continue to lead the Digital Channels Group and remains focused the development of digital (online and mobile) solutions that help our customers succeed financially and manage their money anytime, anywhere.