By AFRO Staff
The COVID19 pandemic has impacted many organizations nationwide, and animal shelters and rescues are no exception. In an effort to help these community organizations, as well as celebrate the pets in our lives, Pet Valu is hosting Pet Appreciation Month this September.
From September 1-30, 2020, customers will have the paw-portunity to participate in the celebration and fundraiser benefiting their local shelters and rescues by purchasing a limited-edition pet bandana, making a monetary donation of any amount, and adopting a new family member at a local Pet Valu store during national adoption weekend on Sept. 26 to 27.
Last year, Pet Valu helped fundraise more than $400,000 for local rescues and shelters through this effort, and 100 percent of the proceeds collected support local organizations.
“Pet Appreciation Month is an important annual initiative during which we collect much needed funds and food products for rescues in our local communities. While we had to postpone this year’s fundraiser, originally scheduled for April, we know that rescues have been greatly affected by COVID-19 and need our help more than ever,” said Ally Homa, Pet Valu’s senior marketing manager.
For more information about Pet Appreciation Month visit www.givingback.us.petvalu.com/national/pet-appreciation-month/.