Posted inMedia

PRESS ROOM: Nielsen study shows media industry and marketers often miss the mark in connecting with Black consumers

By BlackPressUSA With authentic representation lacking and increased consumer demand for brands to directly benefit Black communities, 2022 saw a 10-point decline in Black viewers who are more likely to buy from brands that advertise in inclusive content NEW YORK — Nielsen’s latest Diverse Intelligence Series report, “Amplifying Black voices in media: Creating informed, thoughtful […]

Posted inTV and Film

New documentary by Henry Louis Gates Jr. debuts ahead of ninth season of ‘Finding Your Roots’

By Tashi McQueen, AFRO Political Writer, Report for America Corps Member, tmcqueen@afro.com The multi-talented Henry Louis Gates Jr. continues to put forth notable work for the Black community.  The popular documentary series “Finding Your Roots,” hosted by Gates, will kick off its ninth season in January 2023. Ahead of the new season, a new documentary, […]

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