DJ, singer and actress Solange Knowles is celebrating creative women with her new Puma collection.

Solange Knowles (left), and (right) a photo from her new PUMA campaign, “Word to the Woman”. (Photo: AP/Charles Sykes/MediaPunch and PUMA)

Knowles recently unveiled her third collaboration with Puma, featuring footwear entitled “Word to the Woman,” according to Knowles’ website.

Knowles’ record label, Saint Heron, is teaming up with Puma to promote the new sneaker, according to the website Refinery 29. The campaign for her new shoes features 14 women from different backgrounds and occupations, including a psychiatrist, a DJ and a clinical researcher.

Knowles’ website states that the campaign “celebrates women who innovate and redefine roles in varied ways of life.” The ladies represent varying style preferences, body types and backgrounds.

Solange recruited all the women involved, served as the art director for the project, and conducted video interviews for all 14 women, according to Houstonia Magazine. The collection will feature images of all the women along with stories of each person. Among those featured are literary magazine founder Mengly Hernandez, performing artist February James and poet Cleo Wade, the magazine reported.

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